WordPress, SEO

WEB & GRAPHICS

Who Should Attend?

Any person having basic computer knowledge & little bit knowledge about computer graphics, is eligible for this course.

Course Benefits

You can build a fully operational site, professionally arranged and maintain website having unique graphics & creativity. You will have full command over the following tools at the end of the course.

Adobe Photoshop

It is the product of ADOBE, and is basically a painting tool in which we can design/change and make attractive logos, posters, brochures, index pages of website and pictures as well.

HTML

The comprehensive tool to design static web pages where we can publish information about company, product, services etc.

Markup Languages

ML is the base for all website using ML to present all the contents. Rapid development is in progress for ML. Presently XHTML and HTMLS are the most commonly in use ML Forewords.

Course Contents

  • Adobe Photoshop (UX)
  • Icons Design, Slider Images Design New Fonts
  • Media Query and Bootstrap Using
  • HTML5 -CSS3
  • Introduction to Java Script
  • PSD TO HTML conversion

WORDPRESS

WordPress to manage your website, hands on training class. You’ll learn to use and customize templates, add extensive functionality through the most-important plug-ins, add and manage content in an organized way, and more.

Who Should Attend?

This course is designed for people who have the ability to work in a PC and/or Mac OS environment.

Course Benefits

WordPress powers more than 17% of the web – a figure that rises every day. Everything from simple websites, to blogs, to complex portals and enterprise websites, and even applications, are built with WordPress.

Course Contents

  • Basics of the WordPress User Interface & Plugins
  • Work in WordPress Themes & Content Management
  • Managing Multimedia with WordPress
  • WordPress Site Maintenance & Security
  • Troubleshooting Common WordPress Problems
  • Xamp installation / Live Server

SEARCH ENGINE OPTIMIZATION

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid “organic” search results.

Who Should Attend?

Students having basic knowledge of web designing & development should attend this course to enhance the popularity of their website in leading search engines.

On / Off Page Optimization

  • Search Engine Optimization Basics
  • SEO Requirements Gathering
  • Keyword Research, Title & META Tag Creation
  • Content Optimization, Permalinks
  • Facebook Traffic, SEO Navigation, Paid Search Ads
  • Text Matters, Ranks Change,
  • Directories, Paid Placement
  • Organic Ranking Factors, Indexed Pages in Google
  • Inbound Links, Outbound Links
  • Identify Your Top Five Competitors

Link Building

  • Your Existing Links
  • Submit to Directories & Search engines
  • Submit to Relevant Directories
  • Surf for More Link Opportunities
  • Submit to Relevant Social news
  • Participating in Forums
  • Submit to Article Directories
  • Blog comments